FIRST UP
OVER $500K+ IN DONATION WITH CONTENT MARKETING CAMPAIGNS
Transforming Warrick Dunn Charities
for the Digital Age with Moolou Vision
Warrick Dunn Charities, a non-profit organization with humble beginnings in 1997, embarked on a journey to modernize its operations and expand its reach. Recognizing the power of digital technology, they partnered with Moolou Vision, a leading agency specializing in brand revitalization, digital strategy, content creation, and distribution. This case study highlights the transformative impact of Moolou Vision's services on Warrick Dunn Charities, including a significant increase in donations and social media engagement.
$500,000+ in donations
Monetized Youtube
100+ Videos Content Library
Challenges and Objectives: Warrick Dunn Charities faced the challenge of adapting to the fast-paced digital landscape and reaching a wider audience. To overcome these hurdles, their objectives included enhancing brand visibility, developing a comprehensive digital library, expanding their social media presence, and ultimately increasing donations.
Services
Consulting
We engaged in collaboration with WDC to elevate their online digital marketing strategy to new heights.
SM Management
We managed their social
media presence with precision and expertise paired with analaytics tracking.
Content
We handled the filming of all their social media content, ensuring professional production standards.
Results:
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Increased Donations: Through targeted digital campaigns and effective storytelling, Warrick Dunn Charities raised over $500,000 in donations, empowering them to advance their impactful work and expand their reach.
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Improved Social Media Engagement: Through compelling content distribution, active community engagement, and strategic partnerships, the organization's social media channels experienced a surge in engagement, fostering meaningful connections with supporters, volunteers, and potential donors.
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Digital Library Expansion: With over 100 videos showcasing the organization's mission and impact, the digital library served as a valuable resource for educating the public, inspiring change, and promoting donor participation.
NEXT UP
MIDWIFE GET 600K VIEWS IN
2 MONTHS ON YOUTUBE
REACHING THE MASSES & DEVELOPING TRUST
600,000+ VIEWS
IN 2 MONTHS
Birth by Grace Midwifery Services, LLC provides comprehensive and holistic midwifery care, including home birth services, to low-risk women. This midwifery-owned company was established in 2015 by Christine Taylor, a Certified Nurse Midwife.
Challenges:
Lack of on-camera experience.
Absence of content on YouTube.
No testimonials to establish trust.
Results:
Achieved a 115% increase in engagement on social media.
Enhanced credibility through acquiring testimonials.
Gained an increase in YouTube subscribers, amassing over 600,000 views.
Boosted Instagram followers by more than 1p0,000.
Services
Consulting
We engaged in collaboration with WDC to elevate their online digital marketing strategy to new heights.
SM Management
We managed their social
media presence with precision and expertise paired with analaytics tracking.
Content
We handled the filming of all their social media content, ensuring professional production standards.
NEXT UP
SMALL BUSINESS TURNED NEIGHBORHOOD STAPLE
Elevating Trend Urban Cafe's
Social Media Presence
Trend Urban Cafe, a local restaurant, had been thriving despite the challenges posed by our increasingly digital world. Recognizing the importance of leveraging digital platforms to expand their reach, they turned to Moolou Vision for assistance in scaling their content production and enhancing their social media presence.
1M+ SM Impressions
200+ Content Library
Neighborhood Staple
Challenges and Objectives: Trend Urban Cafe faced the challenge of standing out in a crowded digital landscape while maintaining their exceptional growth trajectory. Their primary objectives were to increase their online presence, elevate the visual appeal of their social media platforms, and lay the foundation for the successful opening of a new restaurant location.
Services
Consulting
We engaged in collaboration with WDC to elevate their online digital marketing strategy to new heights.
SM Management
We managed their social
media presence with precision and expertise paired with analaytics tracking.
Content
We handled the filming of all their social media content, ensuring professional production standards.
Results:
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Online Presence and Brand Awareness: Trend Urban Cafe's online presence doubled, attracting a larger audience and generating increased brand awareness. The visually appealing content and strategic social media optimization played a pivotal role in capturing the attention of potential customers and enticing them to visit Trend Urban Cafe's locations.
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Successful Opening of Another Restaurant: Moolou Vision's content production efforts contributed to the successful launch of Trend Urban Cafe's new restaurant location. The compelling videos and engaging social media campaigns helped build anticipation and excitement among both existing and new customers, resulting in a strong initial customer base and continued growth.
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Extensive Digital Library: As a result of the fruitful collaboration, Trend Urban Cafe now possesses an extensive digital library of over 300 videos. This valuable resource provides a wealth of content that can be leveraged for ongoing advertising campaigns, showcasing the restaurant's offerings, and enticing customers to indulge in their culinary delights.
The partnership between Trend Urban Cafe and Moolou Vision exemplifies the power of compelling content and strategic digital marketing. By leveraging Moolou Vision's expertise in content production and social media optimization, Trend Urban Cafe not only doubled its online presence but also successfully expanded its business with the opening of a new restaurant location. The impressive digital library created during this collaboration ensures that Trend Urban Cafe is well-equipped to continue captivating their audience and driving growth in an increasingly digital world.