Top 3 Challenges Small Businesses Face

We are in the age of the entrepreneur! This list will show you challenges you are likely to face with some solutions to bring you out victorious. 

 

Problem #1 Finding Business/Creating Cash Flow

 

Solution: Finding customers start off with narrowing in on your target audience. Once you've gotten precise demographics and interest you can better hone in on where and what your customers might be doing. Be sure when you start to market you talk about things your target market is interested about versus appeasing a whole. It's about providing the most value and baiting the client in to want to work with your brand AND most importantly closing the deal! 

 

Problem #2 Spreading Awareness

 

Solution: There are many ways to spread awareness. I'll touch on 4. 

1. PR: Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.

2. Co Marketing: Partnering with another well established business with the same mission can go a long way. It's a perfect way to create the perfect place and perfect time for your desired target audience.

3. Blogging: Running a consistent high-quality blog will help you build brand awareness. Not only does a blog help drive traffic to your website and convert that traffic into leads, but it also helps establish authority in your industry.

4. Content Marketing: By creating videos that are focused towards your target audience you are strengthening your brand awareness as well as educating and entertaining them as well.

 

Problem #3 Needing Help

 

Solution: At times you may feel as if your plate is too full. If this is the case you may need to subcontract. Hiring a Virtual Assistant or a Video Editor will save you a lot of time and stress when you can be focusing on cash flow. The key is to balance quality and growth. Try places like https://www.fiverr.com to help you achieve more!

 

 

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